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Futurecast 2026-2030

Thought leadership

Futurecast 2026-2030

The Futures Vault

In her Futurecast 2026-2030, GDR CEO Kate Ancketill reveals the trends, innovations, and human shifts set to redefine retail, hospitality and the consumer experience towards 2030.

Expect foresight with candour: sharp analysis, bold predictions, and a touch of British wit – all designed to give leaders the clarity and confidence to stay one step ahead.

This is the insider briefing for CEOs, MDs, and senior decision-makers who can’t afford to wait for the future to arrive. If you want to find out more and book Kate to present the Futurecast, please get in touch.

In this session Kate will cover these key trends:

1. R&D Labs for the High Street

AI advances are bringing the laboratory into the public realm, delivering high street playgrounds for experimentation with the future.

2. Personal Superintelligence

Agents are researching & buying on our behalf, and making entertainment shoppable. Contextual intelligence is the new AI-derived superpower.

3. Trust in a Post-Truth World

Gen AI has rendered anything digital potentially untrustworthy. Trust is hard to win, and hard to keep. It’s the greatest challenge of our age for brands

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