Our first quarterly report of 2024 explores how the Transformational Trends we set out at the start of the year are evolving.
In 4D Wellness, we see how digital touchpoints are increasingly impacting the wellness space, giving brands more opportunities to connect with restorative experiences. Loneliness Busters explores how brands are tackling social isolation, as the WHO declares it a “global public health concern”, and the retail industry continues to adapt to an influx of AI with In-store Agents.
Kicking back against the algorithms that govern our feeds and search results, Anti-Algorithm Curation is providing an alternative, human-centric approach, while Enhanced E-commerce explores how search and discovery is evolving online shopping.
Meanwhile, increasing demand for secondhand goods as well as new pricing and service dynamics is pushing Non-linear Retail into the mainstream. As sustainability becomes a communal act, Shared Ethics highlights the interactive trackers and joint approaches emerging in this space.
For more information on what these evolving trends mean for your business, please contact rachel@gdruk.com.
